Worth Every Penny by Sarah Petty & Erin Verbeck | Joy of Marketing

Worth Every Penny by Sarah Petty & Erin Verbeck

Learn the boutique business model from the book "Worth Every Penny."

New York Times, Wall Street Journal, USA Today Best Selling Business Book "Worth Every Penny" Sarah Petty & Erin Vebeck Small Business Marketing Book

Creating a profitable business is possible without competing on price.

There’s a radically different way to run a small business, one in which the owners focus on offering specialized products and over-the-top customer service—not on matching the prices of their competition. Worth Every Penny encourages business owners to use a different business model, one that is designed to maximize their advantages over the big-box stores and other discounting competitors.

Buy Worth Every Penny at Amazon.com     Buy Worth Every Penny at Barnes and Noble

Build a small business that thrills your customers with "Worth Every Penny."

Create a brand for your business that allows you to charge what you're worth.

Buy Worth Every Penny at Amazon.com     Buy Worth Every Penny at Barnes and Noble

Sarah Petty and Erin Verbeck’s strategies are enhanced by real-life business experiences and vivid anecdotes from all types of business owners, from restaurateurs to contractors to professional service providers and photographers. With the advice in Worth Every Penny, readers will be inspired to live their passions and pass their enthusiasm on to their customers. The result: a profitable business that avoids succumbing to the pressure to discount.

Best selling authors Sarah Petty and Erin Verbeck.

Buy Worth Every Penny at Amazon.com     Buy Worth Every Penny at Barnes and Noble

New York Times Book Review Best Selling business book "Worth Every Penny" by Sarah Petty & Erin Verbeck New York Times Best Seller List

"Worth Every Penny" customer testimonials.

Working photographer, coach, mama, and wife. Whether you’re looking to take your photography business full-time or simply make good money on a very part-time basis so you can contribute to your family financially and be your best self, we’ve got something for you.

I’m Sarah Petty

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