I LEARNED MORE THAN I EVER IMAGINED.
“I have really enjoyed Sarah’s marketing program and learned more than I ever imagined, I am currently on maternity leave (self-funded largely due to what I’ve learned through the marketing program) and want to take a break and enjoy my time at home with as few bills as possible. Thanks again”
– Tara Gillis
SARAH IS AN EXPERT IN THE INDUSTRY AND A SEASONED VET.
“Because I live in the country, I spend a lot of my time driving. While on the road, I listen to my monthly marketing program materials. It keeps me thinking of new fresh ideas to market and grow my business. Some of the topics discussed do not pertain to my photography business right now, but I know that they will eventually pop up. When they do come up, instead of researching for hours and wasting time online, I easily reach to my library of recordings that I have downloaded and saved. Sarah’s marketing program keeps me thinking outside of the box and helps me to handle tough situations. Sometimes I catch myself thinking ‘How would Sarah respond to this?’. Sarah is an expert in the industry and is a seasoned vet when it comes to marketing, sales, and photography. The templates that the marketing program provides throughout the year are great! It is a great value for the cost of a monthly subscription. I also highly recommend the Photography Selling System and her Photography Marketing Formula!”
– Sheri Birchler
MY FIRST YEAR OF MEMBERSHIP GOT ME ON THE CREATIVE MARKETING TRACK.
“My first year of membership got me on the creative marketing track I needed to be on to start attracting the right clientele for my boutique studio – and at the right pricing. My second year as a member was even more of a benefit to my business because there were so many more ideas from year one that got me planning in advance for the following years.”
– Jill Liebhaber
I WENT IN PREPARED WITH WHAT I WANTED TO SELL HER AND I TRIPLED THAT!
About an hour ago I made a 4000 dollar family portrait sale! I was going through in my mind what my timing was and paying attention to your advice on how to structure the sales presentation. I used feel-felt-found several times overcoming objections on her husband not being there, not knowing the exact size of the walls, etc. I went in prepared with what I wanted to sell her and I tripled that! One of the things you stated really made me invest in learning this process. You said that we may already be doing some of what you’re teaching, but its those small nuggets of information that are game-changers. You’re exactly right! Thanks to you, I tweaked my process and its not just game-changing. It’s life changing!
“Thanks for what you’re doing and how you’re investing in our industry. Now my goal is to keep raising that amount of my biggest sale ever!!”
– Kristin Privette
YOU WERE JUST WHAT I NEEDED!
“Thank you so much for your amazing input yesterday. Honestly, I thought “Why did I impulsively set up this consultation? Do I really need this?” OMG! Yes! You were just what I needed; and, I really appreciate your expertise in an area where I am so weak. I am reviewing our talk and making plans and notes. I will be watching the video when I get to civilization this weekend and am excited to be on a path toward finalizing my logo design. Your generous sharing (thank you again for all the extras) and wealth of knowledge combine to make you an amazing talent and I appreciate your being there for me. I am looking forward to a continued relationship with you and Joy of Marketing!”
IT HAS HELPED ME STAY AHEAD OF THE GAME.
“Being a veteran photographer of 20+ years I have found Sarah’s Joy of Marketing and other business information refreshing and innovative. It has helped me stay ahead of the game. I have studied with the best and Sarah is definitely up the with them! Keep it coming Sarah!”– Tammy Griffin-Vincent
THANK YOU FOR SHARING ALL YOUR PEARLS OF WISDOM.
“I just wanted to let Sarah and her team know how thrilled I was to receive my Marketing Program kit. You really practice what you preach. The packaging and presentation was incredible. I seriously got a big lump in my throat I was so happy. There were so many goodies! I just got an account with Wild Sorbet and thought the discount card was awesome. I have been in business for 25 yrs. and find I am finally getting the missing (the marketing) part of my photography business. Thank you for sharing all your pearls of wisdom.”
– Carrie See
WOW! THANK YOU SARAH PETTY!
“Wow! Thank you Sarah Petty and PSS! I recently closed a $25,000 sale from a family; I was very excited, the highest sale I had before that was $15,000! Your class Photography Selling System was worth every penny!” Thanks again.
– Flo McCall
APPRECIATED THE MARKETING INFORMATION.
“APPRECIATED the marketing information! I particularly like seeing how one can make graphs of info for marketing objectives in a calendar placed against a sales summary graph of the year. I also found helpful the boxed diagram showing how one’s promotional plan nests inside of the marketing mix nesting inside of the marketing plan nesting inside of the business plan. Very logical and grounding for me. I am an example of a business owner relocating from high high rent in a shopping plaza in coastal California to a much lower rent, fun, funky space in a high trafficked corner location less than a mile away. Now we are in a “village” atmosphere with a rent reduction of 60%. Our business plan has been modified and refined and Sarah’s monthly marketing program guidance is extremely helpful in focusing my concentration. Again, thank you. I look forward to the experience of this entire year!”
– Barbara Crawford
PRICING CRITIQUE WAS TRULY AWESOME.
“Pricing critique was truly AWESOME! I more than doubled my sales with the help of Sarah’s marketing program.”– Elissa Kadue
DEFINITELY THE BEST EDUCATION INVESTMENT I’VE MADE THIS PAST YEAR.“Thanks for continuing to add content and value to the mailings. Definitely the best education investment I’ve made this past year!”– Rebecca
SO GLAD I FOUND YOUR JOY OF MARKETING SITE.
“Thank you! You guys always find a way to switch my head into gear when it comes to marketing. So glad that I found your Joy of Marketing site. It’s like having a business coach on call 24/7!”– Jennifer Taylor
SARAH, YOU ARE A GURU!
“$4,594…Sarah, you are a GURU! My average photography sale before this was $1,500. You taught me how to sell photography. LOVE your Photography Selling System!”– Kate Byars
THE CLASSES HAVE BEEN PRICELESS.
“Okay you guys, gotta shine a little…after a couple of discouraging weeks, I just took in, paid in full, a $7,100 print order, that is pre-tax total. That is a new record sale for us! Thanks to your photography selling system!”– Michael Rosenberg
HOW SILLY, STUPID GOOD IS THAT.
“How silly, stupid, good is that” (referring to Sarah’s monthly marketing program).– Sarah Matzek
I’M SEEING THAT I CAN TOTALLY DO THIS!
“So I had my first sales session on Saturday morning that I followed Sarah’s photography selling system to a ‘T’. I designed all my products first. I had my number I wanted to meet. I maintained control of the session, made the emotional connection and ended up with a $1,250 sale. Whoohoo!! I just feel so good about myself. I’m seeing that I can TOTALLY do this!”– Renee Brown
SARAH IS A GEM IN OUR INDUSTRY, HELPING TO INFORM, INSPIRE AND MOTIVATE…
Dear Sarah and Erin,
Thank you so much for your presentation at Marathon Press MAP Getaway. Your program was very well organized, professional, full of important content and very entertaining. You are a gem in our industry, helping to inform, inspire and motivate professional photographers to be successful. Thanks for sharing!– Joan Genest
I WAS “HOOKED.”
“I first became aware of Sarah Petty and her ‘Joy of Marketing’ concept for photographers about seven or eight years ago when I attended a seminar with Ann Monteith at Marathon Press. A few months later at a PPA convention, I met her and saw her materials in detail and I was “hooked.”
“I had just moved my business from my home to a storefront studio after twenty-five years and I needed marketing advice and help to take my business to the next level, meet my new financial obligations and still make a profit. I’ve never regretted my decision to subscribe to Sarah’s newsletters and follow her concepts, plans and suggestions.
“My tag line is “A Passion for People, A Passion for Photography.” I have found that Sarah awakened in me another passion- ”A Passion for Marketing.” For many years, I operated the “business part” of my business largely on intuition. Sarah has taught and provided me with specifics and concrete plans and ideas. Her monthly marketing program and her book, ‘Worth Every Penny,’ are both aptly named. Do yourself a favor, gather your pennies and soon to be dollars and jump on board the Sarah Petty fan club wagon. You will find yourself valuing yourself and your business.”
– Cindy Crofford
I’M STILL GOING STRONG TODAY THANKS TO THE EDUCATION I RECEIVED.
“I was working all the time, overwhelmed, and didn’t have the profit I had envisioned I would have. I wasn’t trying to get rich, but I wanted to make my business thrive, not just survive. And I wanted my studio profit to take my family to Disney World for my 10th wedding anniversary. Once I realized I couldn’t be everything to everyone I was able to focus on what I really wanted to do with my business. I realized that I had to lose some customers to gain some amazing clients. After that moment, not only did I feel better about what I was doing with my photography, but I was doing it for the right people. Soon I had surpassed my financial goals and my family’s Disney trip was booked and paid for before we got on the plane. The best part? I’m still going strong today thanks to the education I received!”
– Eileen Dimino
MY SALES DOUBLED AND THEN TRIPLED!
“I just wanted to drop you guys a quick note to say THANK YOU! I was lucky enough to get one of the free 15-minute slots with Sarah last month and it has changed everything for me. Following her suggestions I purchased a projector and have been doing all my selling in person. My sales doubled and then tripled, I was dreaming of hitting a $1,200 sale and instead got a $2,800 sale!”
– Malin Roghelia
SARAH’S MARKETING PROGRAM HAS CHANGED MY LIFE!
“Sarah’s marketing program has changed my life!. When I first heard Sarah speak, I was struggling to balance my blossoming photography business and my life. Working 18 hours a day, 7 days a week, and barely turning a profit, I was ready to give up my dreams of running a successful Newborn Portrait Studio. That day was a game changer for me. Sarah gives you all the tools you need to run a boutique business successfully. With the knowledge provided through my monthly marketing downloads, I now choose my clients, work the hours I desire, and most of all, earn what I am worth!
“My husband and I toast Sarah when we are spending time together, something rarely achieved before we joined her program…Thanks Sarah!”
– Melanie Darling-Lang
I HAVE IDEAS FLOWING!
“I must admit… I was reluctant to join! I am SO happy that I did, this week I have ideas flowing and good thing I now carry at notepad with me to jot those ideas down!”
– Jennifer Marxen
SARAH KNOWS HER STUFF, AND HER SYSTEMS ARE SIMPLE AND FUN TO FOLLOW.
“After purchasing the Marketing Calendar and the Autofocus Client Attraction System, I found myself eager to read/listen to everything right away! It’s not often that I find a course so full of truly practical strategies for my photography business. Reading though, I found myself experiencing butterflies in my stomach, the kind I used to get when I worked on my business rather than in it. It reminded me that I still love this job, and it’s hope that I can match my lifestyle to my career dreams.“Sarah and her team truly care about their clients’ success, they are still there for you after you invest, which is unlike most programs out there. I even got a hand-written card from Sarah! I may or may not have jumped up and down – proof that my own clients will be as excited when I implement her personal touches.“Sarah knows her stuff, and her systems are simple and fun to follow. I’ve been in business for about 4 years and I know I have a good handle on marketing, but I wish I found this years ago, there are so many things I never thought about, and many things I had to find out the hard way. It just goes to show that her strategies can help new businesses as well as established ones alike! Cheers,”– Kelsey Goodwin
“I signed up for Sarah’s monthly marketing program recently and I am blown away! I must have listened to Les’s guest talk four times (I signed up for his newsletter after). Solid advice! I just noticed that August is in my hub and I got excited. I’m going to cull and listen right now!”
– Kelsey Goodwin
THIS IS GENIUS.
“L-O-V-E this month mailing!!!! This one is so useful in so many different capacities! As referenced on the recording, drop in images from the last portrait session, print them out on a large format printer, and give them with the order. The client will totally self-promote! This is genius – no wonder you guys make the big-bucks!!!!”
– Pam Bredenkamp
THESE CLASSES HAVE BEEN PRICELESS.
“A few months ago before starting the Photography Selling System we spoke about what makes me different. It has started to pay off. I took a client through my service start to finish. The session, picking the image for their piece, help them frame it and hang it. They loved it so much they are ordering two more wall portraits. I cannot thank you and Sarah enough, the classes have been priceless.”– Glenn Bashaw
THANK YOU! I HAVE AN EXTRA $3K IN MY POCKET.
“Without your guidance on marketing and selling, I would never have picked up the phone and called one of my biggest spending clients and tell her that I was booked for the holidays, but was holding a spot for her in case she wanted to sneak in and have some portraits done of her now 2 year old. Yes, I did just do that. Thanks to you I have an extra $3K in my pocket just for making the phone call.”– Lora Carr
THANK YOU FOR TEACHING ME HOW TO SELL MORE PHOTOGRAPHY!
“If that watching and light bulb moment have set this up – WHOOOOOO! My second biggest sale ever, just now, $4,885. LOVE IT! Thank you for coaching me and teaching me how to sell more photography!”– Crackle Bingham
I AM ALWAYS INSPIRED AFTER LISTENING TO YOUR MARKETING WISDOM!
It was a great honor to meet you and learn from you at the Marathon Press MAP Getaway! Thank you for taking the time away from your family and busy life to share with us. I am always inspired after listening to your marketing wisdom! Please thank Erin as well!
– Shannon & Hayward Gaude
YOU HAVE GIVEN ME HOPE THAT I CAN SAVE MY BUSINESS.
“I just wanted to drop you a quick note to thank you for all that you do and for your wonderful free online marketing events. Wow! I loved everything. You have given me hope that I can save my business and take it to a level it has never been before. I was ready to close my doors at my studio that I have had for over 6 years now. I had no idea what I was getting into when I decided to go into business for myself and now I am paying for it and having to back track so I can run my business the way it truly needs to be. Because of your awesomeness, education and motivation you have given me I feel that I am now ready to take it on and fight harder than ever to get where I want to be in my career and business. You are truly an inspiration to me as well as many, many other photographers.– Kimberly Saxelby
THERE IS NO ONE ELSE OUT THERE THAT OFFERS A PROGRAM LIKE THIS!
“I would like to add since I am just days from completing the Photography Marketing Formula program, that there is no one else out there that offers a program like this (at least not that I am aware of and I have done a lot of researching for something like this) nor is there anyone else out there with the same background as Sarah Petty, that can offer what she offers with that kind of expertise she has. Sarah carries knowledge and expertise that I would have never learned on my own or through anywhere else no matter how long I studied these things. Well, unless I decided to go for an MBA, work many years in advertising and then take many more years to perfect what she had definitely perfected. Hmmm…or invest in PMF and learn from the best! So why do I take the time to write a whole post about PMF and Sarah, you ask? First, because I have invested in PMF and I have downloaded everything, read everything, listened to every recording, watched every video, showed up for every call, and I have done all the work; and I can tell you personally that it is an amazing program that will work! There is just no way it won’t if you follow the whole program.”– Angela Lee
I’M INSPIRED AND EXCITED WITH THE RIGHT TOOLS.
I was so excited about Sarah’s auction lesson in the BWEP program. It’s completely turning around how I approach charitable auctions and what I should expect from them – I always had an “if the winner cashes it in, great, but if not, oh well” attitude – horrible, I know!!! – but Sarah’s inspired me and laid out the tools to do it right this time around. My got-my-homework-done-already bonus was finding a great charity (that I didn’t even know about!) having a fundraising event next month already. I’m excited to practice what I’ve learned!
The unexpected benefit from looking for places to donate is that I am finding out about wonderful charities in the community that I never knew existed. I’m looking forward to working with them in more ways than just auctions. Please thank Sarah for helping me become more civic-minded!!– Claudia Retter