Brand Building: The Power Of A Gift

AS SEEN IN

Photography Business Institute
Photography Business Institute

As I am sitting here, wrapping up my year, I am feeling many emotions. Exhaustion after surviving the holidays with three kids and many holiday parties, excitement for all of the good things to come next year and a feeling of gratitude to all of the people who are a part of my life.

And then, minutes ago, our daily visit from the postal carrier brought another yummy treat from one of our favorite vendors. Adorama is a large resource for photographers and we love them because they value education like we do at Photography Business Institute. So imagine my excitement when I opened the box to this large collection of branded cookies!! Someone else shares our affinity for the power of brand building!!! Yippee.

Now, I do have to also thank them (and so many others of you) for the fact that I have eaten more cookies, chocolate, peppermint bark and other yummy things in the last week that nothing I own fits me anymore. But doesn’t that make me the dream target for all of the marketing this weekend? Aaaaah. The JOYS of marketing:-)

We put our hearts and souls into creating products that thrill our clients all year long here at Photography Business Institute and Sarah Petty Photography. I can’t thank all of you enough for your support.

From all of us to all of you. Happy Holidays:-)

Camera Care Tips for Trouble-Free Photography Sessions

Have you ever had that dream? You’re in the studio, about to start a family photography session. Your clients are ready and looking great. You get them in place, check your lighting, and pick up your camera. Looking through the viewfinder, you frame your image and...

Why Networking with Other Businesses is a Must for Photographers

The business world loves the term networking. While it can be thrown around as a buzzword, when you break it down, it simply means making connections and building relationships. While networking is a part of many jobs, it is essential for professional photographers...