How To Sell Your Photos | 5 Tips from one of the Most Profitable Photographers in America
When I first started photographing clients 18 years ago, I didn't know the first thing about how to sell your photos.
And it showed!
My portrait orders were embarrassingly small for the amount of work I was doing.
And while I didn't have any problems finding clients because of my marketing experience atRead More
Marketing Your Product: Step 1- Becoming an Expert
When you’re a small business owner, you must be marketing your product to the right person. Small business marketing is focused on reaching customers who aren’t price sensitive, customers who want and appreciate all the extra things you do to make their lives better. Your marketing materials need to scream,Read More
Financial Planning: The Scars of a Sale
I see it everyday. A sign in a dentist office declares “Any treatment—40 percent off regular price!” A local Realtor advertises lower commissions: Any house. Any price. Sound intriguing?
Of course it does. We all like to save money. But, remember what a sale does to the value of your productsRead More
Decide What You’re Worth: Tips on Photography Pricing
I hope you enjoyed our photography pricing event a few weeks ago, Pain-Free Pricing. After talking about pricing, it got me thinking. Back when I started my photography business in 2001 I had no clue what I was doing. I wasn’t profiting and had no idea how to run aRead More
Marketing Help: Top 5 Pricing Mistakes Small Business Owners Make
One of the biggest struggles small business owners have is in setting their prices. We're back with a new episode of The Small Business Marketing Ideas podcast where we'll help you see if you're leaving money on the table.
On this week's episode, The Top 5 Pricing Mistakes Small BusinessRead More