13 Expert Photography Marketing Ideas That Are Crazy Simple

Sarah Petty

I want to see you take your business from busy (with the wrong clients) to as busy as you want to be with the right clients.
That's what we do here at Joy of Marketing - research and develop the best photography marketing ideas for professional photographers. And then share them with you.

We

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9 Steps to a $10,000 Photography Mini-Session Promotion

Sarah Petty

$10K in a Weekend is Something YOU CAN DO with one KILLER photography mini-session promotion.
By launching a photography mini-session promotion that is designed to create a lot of buzz,  you can bring in a surge of money in a short amount of time.

Here's what that looks like.

Start by creating a

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Photography Marketing Tips – 2 Things You Should NOT Do in Your Business!

Sarah Petty

Everyday thousands of new photographers enter into the industry and the competition continues to increase, which means you, as a photographer, have to step up your marketing game.

I’m not saying you need to go get a billboard displaying your images, but you definitely need to make sure you are marketing

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How to book more photography clients

Sarah Petty

When I started going full force in my photography business after my twins were born, my confidence was shaken a few times.
It was enough for me to question whether I had what it took to book more photography clients than I had when photography was just a hobby.
It has probably

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3 Tips to Help You Overcome the Overwhelm in Your Photography Business

Sarah Petty

It happens to every single photographer….

The feeling of complete overwhelm when you have so much to do and not enough time to do it.

For photographers like me, it starts with taxes to file, images to back up and retouch, orders to process, calls to return. Oh and that little task

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4 Must Do Photography Marketing Activities

Sarah Petty

I get a lot of questions about what photography marketing activities I do to attract clients who invest in my portraits.
So I wanted to show you a snapshot of my photography marketing calendar looks like in my high-end portrait business.

Much of what I do when it comes to marketing isn’t

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3 Ways to Organize Your Business and Marketing in 30 Days!

Sarah Petty

If you’re anything like me, your life was turned upside down the last quarter of 2013 with the big holiday rush.

I was slammed with sessions, speaking gigs, sporting events, and holiday parties.

I didn’t have time to get organized; I was just flying by the seat of my pants.

After the holidays

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3 Ways to Use Your Database to Keep Your Calendar Booked!

Sarah Petty

We all face slow spots in our business.  When I first started my photography business I wasn’t ready for the slow season after the big holiday boom and it scared me.

Today I’m going to share with you how can use your database to get you through the slow season.

Here are

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5 Must Ask Questions Before You Open a Photography Studio

Sarah Petty

I remember the feeling. Knowing I wanted my business to be something bigger than the basement studio in my home.

I was ready to make it more of a full time business. Get a retail studio and raise my prices, but like many of you, I wasn’t sure how to do

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Small Business Blog | Before You Quit Your Day Job….

Sarah Petty

Cubicles can feel like prison, and I know you’d rather dive nose-first into your passion—working for yourself, snapping photos, teaching fitness, creating artistic pieces, or searching for the next really super- cool-but-impossible-to-find product.

Let’s be honest, who wouldn’t?

All too often we hear about owners of new boutique businesses who dive in

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