Seth Godin on Photography

By Sarah Petty

Do we really take pictures for a living?

Last month, a dream came true. I actually interviewed my marketing idol, Seth Godin, for Professional Photographer Magazine. Talk about nirvana! This was it for me. For those of you who don’t know Seth Godin, he writes the most popular marketing blog in the world and is the author of the bestselling marketing books in the last decade. This guy has written 10 books that have been bestsellers around the world –  Purple Cow, Permission Marketing and his latest, Tribes. He’s a progressive thinker who we should all aspire to think more like.

When I interviewed him, he challenged photographers to think differently about what we do for a living. Here’s a hint – it’s not just taking pictures. Check out the article, Be Remarkable, to find out how we really need to think about our passion.