How to Find Photography Clients: 11 Common Marketing Mistakes Made By Photographers

By Sarah Petty

Once upon a time, before I became a photographer, marketing was my J-O-B.
First up was a marketing position at Coca-Cola Enterprises. And then as a marketing director gig at an advertising agency. So when I opened my first retail photography studio in 2001, I knew marketing and figuring out how to find

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How to Survive a Family Portraits Session: 3 Family Photo Poses

By Sarah Petty

Ok it’s confession time from this professional children and family portraits photographer.
I’m not proud of it.
Heck, you’d think after 18 years with this as my career, I’d be past it by now.
But nope.

When we look at our calendar and see THIS kind of session here's what goes down.

Andria, my fellow

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66 Must-Have Tools for Building a Six Figure Photography Business

By Sarah Petty

We all have things we can’t live without. And it’s no different when it comes to building a six figure photography business.
Professional photographers use hundreds if not thousands of tools and resources every day to get the job done.

And while my list has changed during my 18 years in my photography

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